Is a CRM essential ? No. But then neither is washing!
A CRM is an important tool, if you want to learn about your customers. It will allow you to see trends and make you better able to respond to a customer’s requirements on a personal level. Net result ? Their business will grow, but so will yours!
You might think you don’t need a CRM maybe because you are a small business owner and do everything on a spreadsheet or even a diary. But when you grow how do you transfer all of this history across ? What happens if your hard drive crashes and you lose your spreadsheet ? AxisCRM is hosted on a secure and reliable cloud service and will grow as you grow, ensuring you keep everything in once place forever.